Authors: Malhotra, Naresh K.Aff3, Agarwal, JamesAff4, Shainesh, G.Aff5
Contributors: Agarwal, James, editorAff1, Wu, Terry, editorAff2
Superior Title: Emerging Issues in Global Marketing : A Shifting Paradigm. :61-91
Authors: Sharma, SubhashAff3, Malhotra, Naresh K.Aff4
Contributors: Academy of Marketing Science, Bellur, Venkatakrishna V., editorAff2
Superior Title: The 1980’s: A Decade of Marketing Challenges : Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference. :59-63
Authors: Malhotra, Naresh K.Aff3
Contributors: Academy of Marketing Science, Bellur, Venkatakrishna V., editorAff2
Superior Title: Marketing Horizons: A 1980's Perspective : Proceedings of the 1980 Academy of Marketing Science (AMS) Annual Conference. :50-54
Authors: Malhotra, Naresh K.Aff4
Contributors: Academy of Marketing Science, Rogers III, John C., editorAff2, Lamb, Jr., Charles W., editorAff3
Superior Title: Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference. :434-436
Authors: Malhotra, Naresh K.Aff5, Ulgado, Francis M.Aff5, Agarwal, JamesAff5, Baalbaki, Imad B.Aff5
Contributors: Academy of Marketing Science, Sirgy, M. Joseph, editorAff2, Bahn, Kenneth D., editorAff3, Erem, Tunc, editorAff4
Superior Title: Proceedings of the 1993 World Marketing Congress. :105-105
Authors: Baalbaki, Imad B.Aff4, Malhotra, Naresh K.Aff5
Contributors: Academy of Marketing Science, Grant, K., editorAff2, Walker, I., editorAff3
Superior Title: Proceedings of the 1995 World Marketing Congress. :48-48
Authors: Malhotra, Naresh K.Aff4, Miller, Gina L.Aff5
Contributors: Academy of Marketing Science, Wilson, Elizabeth J., editorAff2, Hair, Jr., Joseph F., editorAff3
Superior Title: Proceedings of the 1997 Academy of Marketing Science (AMS) Annual Conference. :158-158
Authors: Agarwal, JamesAff4, Aff5, Malhotra, Naresh K.Aff4, Aff5
Contributors: Academy of Marketing Science, Spotts, Harlan E., editorAff2, Meadow, H. Lee, editorAff3
Superior Title: Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference. :339-339
Authors: Agarwal, JamesAff3, Malhotra, Naresh K.Aff3
Contributors: Academy of Marketing Science, Spotts, Harlan E., editorAff2
Superior Title: Proceedings of the 2002 Academy of Marketing Science (AMS) Annual Conference. :225-225
Authors: Malhotra, Naresh K.Aff3
Contributors: Academy of Marketing Science, Spotts, Harlan E., editorAff2
Superior Title: Creating and Delivering Value in Marketing : Proceedings of the 2003 Academy of Marketing Science (AMS) Annual Conference. :170-170
Authors: King, Tracey M.Aff3, Malhotra, Naresh K.Aff3
Contributors: Academy of Marketing Science, Spotts, Harlan E., editorAff2
Superior Title: Revolution in Marketing: Market Driving Changes : Proceedings of the 2006 Academy of Marketing Science (AMS) Annual Conference. :269-269
Authors: Malhotra, Naresh K.
Resource Type: eBook.
Authors: Malhotra, Naresh K., Birks, David F., Wills, Peter
Resource Type: eBook.
Subjects: Marketing research
Authors: Malhotra, Naresh K.
Resource Type: eBook.
Subjects: Marketing research
Categories: BUSINESS & ECONOMICS / Marketing / Research
Authors: Kline, Miro M.Aff3
Contributors: Academy of Marketing Science, Malhotra, Naresh K., editorAff2
Superior Title: Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference. :431-436
Authors: Backhaus, KlausAff3, Meyer, MargitAff3, Weiber, RolfAff3
Contributors: Academy of Marketing Science, Malhotra, Naresh K., editorAff2
Superior Title: Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference. :426-430
Authors: Grønhaug, KiellAff3, Gripsrud, GeirAff4
Contributors: Academy of Marketing Science, Malhotra, Naresh K., editorAff2
Superior Title: Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference. :420-425
Authors: Anttila, MaiAff3, Hyvönen, SaaraAff3, Laaksonen, MarttiAff4, Möller, K. E. KristianAff4, Rytkönen, TapaniAff5
Contributors: Academy of Marketing Science, Malhotra, Naresh K., editorAff2
Superior Title: Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference. :415-419
Authors: Hagen, Alfred J.Aff3, Rogers, John C.Aff4
Contributors: Academy of Marketing Science, Malhotra, Naresh K., editorAff2
Superior Title: Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference. :410-414