Electoral Strategies and Political Marketing

Despite the central importance of elections to representative democracy, there is no systematic study available of how exactly the parties wage their election campaigns. Examining recent elections in nine countries across three continents, there case studies, all following a common framework, are wr... Full description

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Bibliographic Details
Published:	London : Palgrave Macmillan UK, 1992
Other Authors:	Bowler, Shaun editor, Farrell, David M.
Format:	Book / E-Book
Language:	English
Series:	Contemporary Political Studies
Keywords:	Comparative politics Elections Political Science and International Relations Electoral Politics Comparative Politics Political Science Marketing Political science more... less...
Physical description:	X, 245 p
ISBN:	9781349224111

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