Authors: Malhotra, Naresh K.

Contributors: Georgia Institute of Technology. Office of Sponsored Programs, Georgia Institute of Technology. College of Management

Subject Terms: Marketing research, Telephone

File Description: application/pdf

Relation: College of Management; Project no. M-50-653; 332576; http://hdl.handle.net/1853/41801

Availability: http://hdl.handle.net/1853/41801